Who's Who

David Pinder

David is a marketer, particularly known as a writer of business communications for bluechip clients. His career started with sales and marketing roles with Procter & Gamble, Hertz Corporation and Forte Hotels. Hands-on experience and an up-to-the-minute understanding of business issues help consistently produce powerful, value-creating materials. David is a co-author of Creating & Delivering Your Value Proposition, to be published by Kogan Page in October 2009. He is a member of The Marketing Society in the United Kingdom.

John Frazer-Robinson (JFR)

JFR is an acknowledged authority on marketing, sales, advertising and customer service. Consultancy services cover all manner of sales and marketing projects and assisting customers in customer-centric activity. Books – published in up to 11 languages – include a variety of topics from direct marketing through loyalty programmes, to the future of CRM, marketing, sales and customer service. An occasional faculty member of Management Centre Europe and the International Post Graduate Business school at Bristol University, John was a director of the Direct Marketing Association of South Africa for almost a decade and was also elected one of the first honorary Fellows of the British Institute of Direct Marketing in 1995.

Jennifer Parry

Jenny is an experienced change management professional who has helped clients find and focus on the essence of their businesses, to promote success through differentiation. Now, she applies these skills as part of Pinder & Co’s Value Creation offerings. Jenny brings a huge amount of energy and enthusiasm to client needs: nobody said this kind of work should not be fun!

Alan Bainbridge

Alan is a change agent and project manager with extensive experience in performance improvement and business transformation in both the public and private sectors. Alan has a strong commercial and financial background with strong facilitation and coaching skills. He has extensive experience in project design, project management, and general management.

John Stadden

John is a creative powerhouse and disciplined production expert. He has earned a shelf-full of D&AD awards (the Oscars of the UK design world) and ran the Ford of Europe advertising account for a decade.

David Lock

David is head of respected design company Dialog abc, and a Pinder & Co associate. We have teamed on projects with Nortel, SVA-BizSphere and Acquity. Some of the work is at www.dialog.biz

Sarah Bird

Sarah is a business writer and project manager with a 20-year track record for planning, creating and delivering powerful external and internal communications. We team to ensure that our clients benefit from value and quality in equal measure. For more about Sarah’s work visit www.virgo.co.uk

benben

benben is a film maker, equally at home in the offline and online channels, and with self-contained and interactive outputs. The films, always audio-visually arresting, often demonstrate a quirkiness that really ‘gets through’ to corporate audiences. He and Pinder & Co have teamed to create films for bluechip clients, including Accenture and Procter & Gamble. Some of the work can be viewed at www.benben.co.uk

John Loden

John is well known for his work in helping bluechip companies identify their key messages, often showcasing the results as films. His clients have included many top advertising agencies and he currently helps one of the world’s leading telecommunications companies to define and create powerful internal communications. Take a look at www.loden.co.uk

Udo Kuenz

Udo, a Pinder & Co associate, is principal of ContRes, a marketing agency in Frankfurt, Germany, offering Marketing consulting and texts, Marketing Research and Marketing project management. ContRes helps to shape professional communication for the German-speaking market and is specialized on marketing support for professional services, b2b-clients and demanding private clients. Take a look at www.contres.de